Basingstoke, England – 08.01.2026 – UK-based value-added distributor Ci Distribution has announced a new distribution partnership with BenQ, a global provider of display and visual technology. The agreement will see Ci Distribution bring BenQ’s professional display portfolio to its UK reseller network, supporting customers across home, gaming, education, corporate and specialist professional environments.
Through this partnership, Ci Distribution will make BenQ desktop monitor solutions available alongside its existing range of visual, collaboration and workplace technology. The focus is on practical deployment, channel enablement and supporting resellers in specifying solutions that meet real operational requirements.
BenQ’s portfolio spans professional displays, gaming monitors and specialist visual solutions, supporting learning environments, meeting rooms, creative workflows and immersive gaming experiences. Designed with a focus on image accuracy, reliability and consistent performance. Ci Distribution will support partners with pre-sales expertise, commercial guidance and access to its established UK distribution and logistics infrastructure.
Jon Atherton, Group Sales Director at Ci Distribution, said: “Partnering with BenQ provides both parties with the opportunity to unlock significant growth across the UK. BenQ is already a well-established brand in education and the corporate sectors. The team at Ci Distribution has a broad and growing customer base of resellers supplying into these sectors, and we are excited to grow the brand further. Combine that with our customer-centric approach and commitment to innovative, high-quality products, and we see a very productive partnership that aligns with our commitment to supporting all our customers”
Carly Cheshire, Head of Consumer, BenQ UK, said: “We’re delighted to be partnering with Ci Distribution, a distributor with a strong reputation in the UK market. This strategic partnership is an important step in strengthening BenQ’s presence across education, corporate and gaming, helping us expand our reach while continuing to deliver high-quality, performance-led solutions to our UK customers.”
Who does this partnership support?
This partnership supports organisations where display technology plays a central role in entertainment, learning, collaboration and professional communication.
Education providers
Schools, colleges and universities looking for dependable classroom and campus-wide display solutions that integrate easily into existing teaching environments.
Corporate and hybrid workplaces
Organisations investing in modern office solutions, meeting rooms and collaboration spaces where consistency, reliability and ease of management matter.
Specialist and professional environments
Customers with more specific visual requirements, including training facilities, design-led spaces and briefing environments, where performance and accuracy are non-negotiable.
Creative professionals
For creative professionals, graphic designers and studios who expect high-performance displays where colour accuracy, clarity and consistency are non-negotiable.
Gamers
High-performance entertainment monitors designed for immersive gaming, seamless home working and everyday enjoyment.
About Ci Distribution
Ci Distribution connects manufacturers with proven technology solutions through a UK-wide network of resellers. Based in Basingstoke with additional operations in Telford and Wales, Ci Distribution supports over 600 partners each year across rugged technology, workplace solutions and traditional IT.
About BenQ Corporation
Founded on the corporate vision of “Bringing Enjoyment ‘N’ Quality to Life”, BenQ Corporation is a world-leading human technology and solutions provider aiming to elevate and enrich every aspect of consumers’ lives. To realise this vision, the company focuses on the aspects that matter most to people today – lifestyle, business, healthcare and education – with the hope of providing people with the means to live better, increase efficiency, feel healthier and enhance learning. Such means include a delightful broad portfolio of people-driven products and embedded technologies spanning digital projectors, monitors, interactive large-format displays, audio products, and lifestyle lighting. Because it matters.